April is behind us which means it's time to round up the data and rank the most downloaded games in the world. April continued a trend I was a little concerned about...
Proven warhorse Subway Surfers was not the most downloaded game in the world in April. This is the second month of it not being the top game after maaaaaaaaaaany months of it wearing the crown. Could this be the new norm?
Well, let's start at the top because April was a pretty active month for games.
Block Blast was the most downloaded game in the world in April. Appfigures Intelligence shows March's winner made it into 18M devices in April. Short of March's total, but that's the trend across the entire chart.
Roblox, which turned its icon blue from Black, was the second most downloaded game in the world in April, moving up a spot from March with 16M downloads. Like Block Blast, Roblox's downloads are also lower when compared to March.
Subway Surfers came in third in April with 16M downloads. Lower than March, but that's the trend in April. Subway Surfers has been stagnating for quite a while now. Partially as a result of increasing prices, technical issues, and the market evolving beyond ads. I really hope to see the game adapt to today's hybrid casual standards.
Ludo King and Free Fire round out the top five most downloaded games. Both are up in our ranks when compared to March but with fewer downloads.
There are lots of new names across all three lists, which is a great sign for game developers.
Together, the top 10 most downloaded games in the world made their way into 109M devices in April, according to our estimates. That's a 25% drop from March's total, indicating UA budgets tightened in April. This could be the result of economic uncertainty, getting ready for summer spend, and the success of UGC (User-Generated Content) on TikTok.
Check out our new 2025 Mobile Games Report for in-depth analysis of the mobile games, including trends and insight you won't find anywhere else.
I'm on the lookout for categories of apps that quot;printquot; money for their makers and represent a potential opportun...
Have you ever heard of NotebookLM? If you haven't, NotebookLM is an AI tool from Google that turns written documents int...